Charlotte's Premier Boat Dealership
& Marine Service Center

At SouthTown Watersports, Charlotte's premier boat dealership & marine service center, we have vast product offerings from top brands in Wake and Pontoon boat sales such as Moomba Boats, Supra Boats, and Premier Pontoons. Our Charlotte, North Carolina facility also services a wide variety of boats and engines from top brands such as Suzuki, Mercury, Indmar, PCM, and much more.

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SouthTown Watersports

Your One-Stop Boat Shop in Charlotte, North Carolina

At SouthTown Watersports, we offer a wide array of products and services to ensure we can take care of every customer. We offer industry-leading wake/surf boats from Supra and Moomba Boats, along with luxury pontoon boats from Premier, Coach, and Xcursion. In addition to these boat brands, we are also a certified Indmar, PCM, Suzuki, and Mercury dealership, which means we can source genuine parts, perform warranty work, and conduct routine maintenance.

In addition to our on-site service facility, we also offer lake call services to help keep you going during the busy summer and to take the headache out of getting your boat to our facility. As for our facility, it has a large indoor/outdoor service area, an in-house gelcoat and detailing department, and a 10,000 square-foot showroom featuring new inventory from our boat brands. For more information about SouthTown Watersports and how we started, click the button below.

Redefining The Boat Service Experience

For too long, the boating industry has accepted the notion that service isn't the most glamorous or enjoyable part of owning a boat. However, what if we told you that it was our goal to completely change the way boat service is done? At SouthTown Watersports, we refuse to accept the frustrations and headaches that come with the old way of servicing your boat, which is why we are committed to making a change. We believe that boat service doesn't have to be unpleasant, and that you should feel the same level of satisfaction as the day you purchased your boat.

Yes, we know you've heard it all before, but we have invested time and resources to ensure you have the most frictionless service experience possible. This starts with our approach: all customers will receive automated text updates regarding the status of their boat. We want you to be aware of exactly where your boat is in the service process. For customers who want that extra level of convenience, we offer a mobile service app and customer portal where you can view your service ticket in real time, communicate with our team, schedule new service appointments, and check out directly on your device! To get started with our mobile service app or our customer portal, use the buttons below!

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Explore Our Available Brands

Recent Posts & Updates

SouthTown Watersports Opens Lake Norman Location in Cornelius!

We are thrilled to announce the grand opening of SouthTown Watersports’ newest location just minutes from beautiful Lake Norman in Cornelius, North Carolina!

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Unraveling the PTX Tritoon: Premier Pontoons’ Engineering Marvel

Premier Pontoons have redefined luxury and comfort with their Patented PTX Tritoon design. Their Tritoon design provides exceptional comfort and maneuverability both at high and low speeds. Keep reading to learn more about the PTX Tritoon Design from Premier Pontoons.

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Why Should You Winterize?

Winterization is a crucial part of protecting your boat. Without proper service being completed before the winter months you run the risk of costly damage to your boat’s engine and other raw water systems. To learn more about the benefits of winterization and what’s involved, check out this blog.

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Enhance Your Boating Experience with Premier Pontoons

At SouthTown Watersports, we offer a range of luxury pontoon boats designed to elevate your boating experience. Our Premier Pontoons are engineered for exceptional performance and comfort, making them perfect for leisurely cruises and entertaining guests. Whether you’re exploring the waters of Lake Norman or spending a day on the Charlotte waterways, our pontoons provide the ideal balance of elegance and functionality. Visit our showroom to see the latest models and find the perfect pontoon boat for your lifestyle.

Find Your Dream Boat for Sale at SouthTown Watersports

Searching for the perfect boat to fit your needs? SouthTown Watersports has an extensive inventory of boats for sale, including wake boats, pontoon boats, and more. Our knowledgeable staff is here to help you find the right boat that meets your requirements and budget. We carry top brands like Supra, Moomba, and Premier, ensuring you get the best quality and performance. Visit us today and take a tour of our showroom to discover your dream boat.

Unmatched Selection of Pontoon Boats for Sale

If you’re in the market for a pontoon boat, look no further than SouthTown Watersports. We pride ourselves on offering a wide variety of pontoon boats from leading brands like Premier, Coach, and Xcursion. Our selection ensures that you can find the perfect boat for both relaxation and adventure. Each pontoon boat is crafted to provide superior comfort, ample space, and exceptional performance on the water. Stop by our Charlotte location to explore our current inventory and speak with our experts about finding the right pontoon boat for you.

Explore the Versatility of SeaFox Boats

At SouthTown Watersports, we are proud to offer SeaFox Boats, renowned for their versatility, durability, and performance. Whether you’re a seasoned angler or a family looking for a reliable and spacious boat for your outings, SeaFox Boats provide the perfect solution. With a range of models designed for both fishing and leisure, these boats are equipped with advanced features and superior craftsmanship. Visit our dealership to explore our selection of SeaFox Boats and discover why they are a popular choice among boating enthusiasts.

Premium Wake Boats to Make Waves

SouthTown Watersports is your go-to destination for high-performance wake boats. We specialize in offering the best wake boats from top brands like Supra and Moomba. These boats are designed for water sports enthusiasts who demand the best in terms of performance, reliability, and style. Whether you’re into wakeboarding, wakesurfing, or just love spending time on the water, our wake boats will exceed your expectations. Come visit our showroom to see the latest models and learn more about how our wake boats can enhance your on-water experiences.